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FAQs for Searchers
FAQs for Agencies
FAQs for Searchers
How do I conduct a search for an agency using this database? There are three options for searching this site: Agency Search
Agency Search allows you to conduct a search without the involvement of the ICA. Best Practices allows you to refer to the ICA's Best Practices for search recommendations before conducting your own agency search. Agency Search Service allows the ICA to conduct the preliminary agency search for you and to also offer you direction on next steps. If you chose the Agency Search option, there are three ways to search: Alphabetically The alphabetical search displays agencies by the first letter in the agency's name. This is helpful when you know an agency name but not the spelling of the name, or an agency with multiple offices. The keyword search works like a regular search engine. It finds agencies whose profiles contain your indicated keyword. Keywords may be a specific client or brand name, a discipline such as direct marketing, or industry experience such as cosmetics or technology. The keyword may not be a number, such as billings. The multiple criteria search shows agencies that meet the precise parameters you indicate. The searchable parameters in this database include: Clients and brands Indicate your search criteria by pointing and clicking on the desired check boxes and pulldown menus. You may check off one or any combination of criteria for your search. Your results will be all agencies in the database that meet your requirements. FAQs for AgenciesBack to Top An "and/or" search is another option when conducting a multiple criteria search. An "and" search returns agencies that meet all of your indicated criteria. For example, a search for agencies that are in Canada, and have 50-100 employees, and have specific Specialized Service and Industry experience such as food and beverage experience, would produce a list of agencies that met all three criteria (Agencies in Canada with food and beverage experience and are staffed with 50-100 employees). An "and" search usually results in a short list of agencies. An "or" search returns agencies that only meet one or more of the criteria. A search for agencies in Canada, or agencies that have 50-100 employees, or agencies with food and beverage experience might produce a list of
An “or” search generally results in more agencies than an “and” search. FAQs for AgenciesBack to Top What is a “printer friendly” profile? This is a specially formatted version of an agency's online profile optimized for easy printing. FAQs for AgenciesBack to Top How do I print an agency profile? To print, click the “Print This Profile” button on any agency profile page and then print the newly formatted page from your browser's File menu. FAQs for AgenciesBack to Top FAQs for Agencies
How can my agency participate in this web site? If you are interested in becoming an ICA member agency contact Jani Yates at the Institute of Communication Agencies. Her email is jyates@icacanada.ca FAQs for AgenciesBack to Top Where do I go to enter my agency information? Participating agencies will receive a username and password from Sandy Beglan. Simply go to the bottom left-hand corner of the home page and enter your username and password in the ICA MEMBER AGENCY LOGIN area. If you are having problems with your profile or have any further questions please contact Sandy Beglan. Her phone numbers are 416-482-1396, ext. 229 and 1-800-567-7422, ext 229. You can also email her at sbeglan@icacanada.ca. FAQs for AgenciesBack to Top Can I change my username and password? To change your username and password, access your agency profile the same way you would if you were entering or updating data. Within Step A, Company Information, you will see a section for adding and updating usernames and passwords. Remember to hit the submit button after you've made the changes. FAQs for AgenciesBack to Top How can I get additional usernames and passwords? To obtain additional usernames and passwords:
Back to Top Is it imperative for an agency to complete the entire questionnaire? It is not imperative for an agency to finish the entire questionnaire, but the more complete your agency profile is, the more likely your agency will be viewed by an advertiser or a consultant conducting a search. FAQs for AgenciesBack to Top How do I change my agency information?
Back to Top How often do I need to update my agency information? You should update your agency profile as often as necessary. All agency profiles have a “date stamp” indicating to users when the profile was last updated. We recommend updating your agency data once a month to maintain a current profile. Monthly email reminders will also be sent to all registered users for an agency, indicating the last time your agency profile was updated. FAQs for AgenciesBack to Top Who do I contact for further assistance? If you are experiencing difficulties with the website, have questions or comments, please contact Jo-Ann McQuillan, Director of Information and Communications at 1-800-567-7422 x224. If you are calling in the Greater Toronto Area, dial direct: 416-482-1396 x224. Alternately, you can send your questions and comments to jmcquillan@icacanada.ca FAQs for AgenciesBack to Top |